BI adds Masta bearing housing range to its product offering

20 September 2019
Leading supplier Bearings International (BI) continues to secure distributorships with leading international brands to boost its product portfolio, and allow it to offer customers complete solutions. The latest brand to be added to the company’s stable is the Masta Group of India.
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application/msword iconBI adds Masta bearing housing range to its product offering29.5 KBDownload
PreviewBI Business Unit Head Ross Trevelyan4.98 MBDownload
PreviewBI will launch the SN, SNL, SNH and SD range (pictured here) bearing housings from Masta1.26 MBDownload
PreviewMasta bearing housings offer exceptional quality at a highly competitive price1.87 MBDownload

With a 70-year history, the Masta Group has established itself as a leading manufacturer of bearing housings. Based in Ahmadabad in Gujarat, it is a self-dependent manufacturer boasting in-house production facilities, complete with its own foundry and machine shop.

As a result, the Masta Group offers robust quality, backed by highly trained and experienced personnel. The products are manufactured meticulously, including advanced materials testing and inspection techniques. In addition, customer-specific designs can be accommodated, thus offering a full in-house bearing housing service.

BI Business Unit Head Ross Trevelyan reveals that BI ultimately plans to bring the full range of bearing housings to the South African market. “We signed the distribution deal with Masta in July. We anticipate our first stock to arrive in the latter part of 2019, and into 2020.”

First to be introduced will be the standard SN-type housings with standard felt strip seal. “We will also will stock the SNL and SNH range, as well as the SD range of housings, all of which are very common in the local market,” Trevelyan explains. Industries and applications range from materials handling to mining, steel, power generation, industrial fans, cement, pulp and paper, sugar, and others.

“We concluded the latest distributorship in order to be able to offer our customers an alternative choice of bearing housing of exceptional quality at a highly competitive price,” Trevelyan highlights. A major feature of these bearing housings is that they are dimensionally interchangeable with other well-known brands.

The Masta product range will be made available countrywide throughout the extensive BI branch network. It will be backed-up fully by the BI team, with the added support of a dedicated Product Manager to assist clients in product selection and correct use. A design and drawing service will also be offered, as well as product training.

Looking at future opportunities for the brand locally, Trevelyan reveals that other new products will be added at a later stage. “For now though we will focus on the bearing housing offering, and grow this in response to market demand.” He concludes that customers will be advised as soon as initial stocks arrive, in conjunction with a concerted marketing and social media campaign.

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Notes to the Editor
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About BI
BI is a member of the Hudaco Group. BI is a leading distributor of bearings and power transmission products in Southern Africa. With its customer-focused approach, BI is committed to delivering value to all its stakeholders, while offering quality solutions that make a real difference to optimising plant availability and turnaround time. With over 60 years in the bearings and power transmission industry, BI puts its experience to good use by going great lengths to ensure their product range and services meet the changing needs of clients, industry and business. Backed by an elite technical team, BI covers the full spectrum of customer requirements, and is able to ensure immediate availability of products through a nationwide network of branches.

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